Month: January 2017

Slow Down – The Future of Indian Fashion

The difference between slow fashion and fast fashion is that of a ‘slo-mo’ video and a ‘boomerang’ video! A slo-mo shows you intricacies, details and beauty even in the most mundane things such as your hair flying in the wind or the crease on your skirt while you twirl! A boomerang video on the other …

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Inspired by Sri Lanka

Last month, I celebrated my Birthday in Sri Lanka and must say, I was totally smitten by the sheer natural beauty of the place! The bright turquoise blue ocean, the stark shades of green and the bright orange sunset… together, they formed a medley of colours that I’ll never get out of my mind. I’ve …

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Cinnabar By Estee Lauder – My New Signature Fragrance

  Whenever I walk in to a perfume store, and I’m asked, “What kind of fragrances do you like’… I often find myself saying ‘spicy’. I love heavy oriental fragrances with spicy or musky notes. My all-time favourite has always been YSL’s Opium! I’d say, that’s my signature fragrance… Totally swear by it! However, I …

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About Me

Sonal is a Post Graduate in Luxury Brand Management from Polimoda Institute of Fashion Design and Marketing, Florence (Italy) and has over 9 years of experience as a Brand Strategist working in the advertising industry.



She has also been a Consumer Insights Miner specializing in fashion and luxury brands.